Cheryl Strauss Einhorn

Making The Best Decision

We all grow up to be decision makers. Yet somehow there's no well-established way to make high-stakes decisions well. But it can be messy and overwhelming to figure out how to solve thorny problems. Where do you start? How do you know where to look for information and evaluate its quality and bias? How can you feel confident that you're making a careful and thoroughly researched decision?

Whether you're deciding between colleges, navigating a career decision, helping your aging parents find the right housing, or expanding your business, when complex problems come into your life it's useful to know how to deal with uncertainty in a way that boosts your confidence and that gives you conviction that the path you choose may be a successful one.

Joining us for our discussion on Making The Best Decision is Cheryl Strauss Einhorn, who is in New York City. Cheryl Strauss Einhorn is the creator of the AREA Method, a decision-making system for individuals and companies to solve complex problems. Einhorn is the founder of CSE Consulting. Einhorn teaches at Columbia Business School as an adjunct professor and has won several journalism awards for her investigative stories about international political, business, and economic topics. To learn more go to areamethod.com Her new book is Problem Solved: A Powerful System for Making Complex Decisions with Confidence and Conviction. Welcome to Mastering Your Money, Cheryl Strauss Einhorn.

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